" I'm on a mission to help people see how we can apply new technologies to create a better future."
Deborah is a technology enthusiast, professor, keynote speaker and active participant in the tech innovation space. Being an entrepreneur, consultant and non-executive board member, she knows what it takes to make innovation happen.
From her earliest days, she has been fascinated by new technologies and how they change our lives. Deborah loves sharing her knowledge on why some people embrace technology and others resist it, and shows us what we can do to apply technology in a meaningful way.
25 YEARS OF hands-on EXPERIENCE in
innovatiON projectS WITH startups,
CORPORATES, AND governments
Author of "Design Things That Make Sense"
"Design Things That Make Sense" is a must-have for everyone working in tech innovation! With this guide Deborah helps teams and individuals to develop successful new products, improve existing products, and improve innovation success rates.
" The perfect give-away at your event. Inspire your audience to become a better innovator!”
Frequently asked keynote speaker
Deborah is a thought leader in technology-based innovation.
She's one of the most popular speakers on technology and innovation in the Netherlands. Through bespoke presentations, she delivers a message that resonates with the audience and inspires people.
""I want to thank you again for your inspiring presentation at the start of the (e)sports Tech Campus.
I still get reactions almost every day from people who praised your presentation. It really woke people up to look at change and technology differently. In particular, the clear way of presenting and the clear explanation ensured that the message arrived exactly as we had hoped.
Marcella Wiffrie, Strategisch adviseur economie
A valuable mix of technology,
business, and psychology
How will technology impact our future?
What can we learn from disruptive startups?
Why is innovating difficult for established organisations?
Why do some people love new technologies while others fear them?
Deborah answers these questions by sharing examples from innovative startups supported by the latest scientific insights on innovation success factors.
She shares her experiences as an innovation expert and consumer, making her presentations accessible for diverse audiences.
Watch presentations of Deborah
Will technology shape our future or will we | Deborah Nas | TEDxAlkmaar
Capgemini Innovation Day - Define the Future!
Deborah Nas on Strategic Design for Technology-based Innovation
Deborah tailors her presentations. Together you choose a form that suits your event, such as a presentation, round table discussion or masterclass. Based on the theme of the event, Deborah creates a story that will inspire and refresh the mindset of your audience!
OUR LOVE-HATE RELATIONSHIP WITH TECHNOLOGY AND INNOVATION
Understand why we often fear technology but can't live without it
Get inspired by the latest innovation methods and discover how startups and corporates innovate differently
Discover how technology will radically change the work of financial, HR, facility, and ICT professionals
TECHNOLOGY & INNOVATION
Discover which innovations to expect in mobility:
from passenger transport to logistics, and from 'last mile' solutions to hyperloops
TECHNOLOGY & INNOVATION IN HEALTHCARE
Discover how technology will change the relationship between healthcare provider, insurer and patient
Discover how startups are leveraging technology to transform the construction, infrastructure and real estate industries
Discover how technology will change the curriculum and the way we learn
SUSTAINABILITY AND THE ENERGY TRANSITION
Discover how technology can help speed up the energy transition and create a sustainable business
QUANTUM & AI
What are the future technologies and how will they change our world?
Deborah loves technology, is fascinated by how markets and systems operate, and she is curious about what makes people tick.
Over the past 25 years, Deborah worked with over 100 companies to future-proof their business. Besides, she works with investors and startups on improving product-market fit.
Being a professor at the Delft University of Technology, Deborah is up to date on the latest scientific insights on technology adoption and resistance. She also works with diverse teams of scientists on speeding up the energy transition and responsible innovation with quantum technologies.
Her rich experience and scientific knowledge base have given her valuable insight into the factors behind the failure or success of new tech products.
" I bridge science and practice, making technology easy to understand for any audience.
Thought Innovation Leader
Deborah's current positions:
Giving keynote presentations on technology and innovation at corporate and public events.
Author of "Design Things That Make Sense"
An essential knowledge base with practical tech design strategies to innovate successfully. A source of inspiration and knowledge for anyone involved in innovation. designthingsthatmakesense.com
Professor Delft University of Technology
Part-time Professor of “Strategic Design for Technology-based Innovation” at the faculty of Industrial Design Engineering. Teaching tools and methods for technology-based innovation and leading university-wide vision teams.
Member Investment Committee - InnovationQuarter
Member of the Investment Committee of IQ Capital, a €143 million impact investment fund focused on disruptive deep tech startups & scaleups.
Advisor and sparring Partner for management boards, investors, and startups.
Supervisory board member Hardt Hyperloop
Member of the supervisory board at Hardt Hyperloop, Europe’s leading hyperloop development company.
Board member Cre8 Foundation
Board member at Cre8, a social venture in urban manufacturing. We teach troubled young adults to work with 3D printers and laser cutters and coach them towards starting school or work.
Co-founder Innovation Lab Quantum & Society
Building Quantum Delta Netherlands’ Innovation Lab for responsible innovation with quantum technologies and exploring quantum technologies’ ethical, legal, and societal aspects. Quantum Delta Nederland.